OUR TEAM
Dr. Lionel Jayaraj, Founder and Chief Technology Officer

Lecturer - University of Bedfordshire, UK.
Fellow of Higher Education Academy .
Executive Editor.
About me
I am Dr. Lionel Jayaraj, a dedicated academic, immersive technology researcher, and independent game developer with a passion for shaping the future of extended reality (XR). With a rich interdisciplinary background combining engineering, game design, and virtual reality, my work centers around integrating innovation and pedagogy to empower the next generation of digital creators.
Currently, I serve as a Lecturer in Games Development at the University of Bedfordshire, where I lead modules in game design, animation, and immersive application development. I hold a PhD and MRes in Virtual Reality Games, focusing on the use of XR technologies to enhance learning experiences and storytelling. I am also a Fellow of the Higher Education Academy (FHEA), recognizing my commitment to high-quality, student-centered teaching in higher education.
My research investigates the potential of Extended Reality (AR, VR, MR) in serious games, exploring how immersive environments can revolutionize education, simulation, and human-computer interaction. I have presented and published on topics involving game-based learning, user engagement in VR, and experimental game mechanics.
Before transitioning into academia, I worked as an independent Oculus VR game developer, building interactive virtual worlds and gaining hands-on industry experience in animation and game production. I remain actively engaged in both research and creative development, often blending scholarly inquiry with practical experimentation.
Above all, I strive to bridge the gap between academic theory and real-world application—cultivating a learning environment where creativity, critical thinking, and technology come together to inspire innovation in games and immersive media.
Education
PhD, Improving the immersion in Virtual Reality in a game of Cricket.
University of Bedfordshire, 2020
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​​​​​MSc. by Research- A study on virtual reality and developing the experience in a gaming simulation​​​​
University of Bedfordshire, 2016
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Certifications
PgCHPE - PgCert Higher and Professional Education
University of Staffordshire, 2023
Experience
Niveditha Kumaran, Co-Founder & Chief Executive Officer

Mrs. Niveditha Kumaran
CEO and founder of Immersive Nexus
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About
With a background in Electronics and Communication Engineering, Niveditha Kumaran brings a dynamic blend of technical expertise and strategic insight to her role as CEO and Co-Founder of Immersive Nexus Ltd. Her career spans software development, CRM systems, digital learning, AI, and business development—resulting in a versatile skill set that bridges innovation and growth. She began her career as a Java full-stack developer and progressed into CRM and digital systems management in the UK, later leading digital learning initiatives at the University of Bedfordshire and driving strategic growth in the recruitment sector.
Following a postgraduate programme in AI for Leaders (University of Texas at Austin & Great Lakes), she deepened her understanding of AI’s strategic role in business. Today, she leads Immersive Nexus in developing XR and AI-powered products, building strategic partnerships, and expanding the company’s market presence. She thrives at the intersection of technology, innovation, and entrepreneurship, driving future-focused solutions and fostering meaningful industry collaboration.
Education
Anna University Chennai
Bachelor of Engineering (B.E.), Electronics and Communications Engineering
Sep 2009 - Jul 2013
Certifications
The University of Texas at Austin
Post Graduate Program in Artificial Intelligence for Leaders
​Issued Jul 2024
Great Lakes Executive Education
Post Graduate Program in Artificial Intelligence for Leaders
Issued Jun 2024
